Impressionwise Email Validation, Email Verification, and Email Hygiene

Delivery and Threat Intelligence

Go beyond deliverability and gain an unprecedented
view and insight, revealing hidden aspects of your data
not normally found with traditional verification services.


Impressionwise’s data intelligence platform is based on policy-driven rule sets and real-time scanning algorithms that use a multi-layered approach to identify, validate and protect against a wide range of e-mail-based threats.

Having so many potential threats of varying severity within your list is not always a good thing for your sending reputation. Impressionwise performs over 240 independent, real-time scans analyzing your data for all possible combinations of known problematic or non-deliverable email addresses. Key features include:

Identify

Identify

Research and profile with real-time,
mutli-layered, data intelligence

Validate

Validate

Enhance deliveribility and engagement
propensity of the recipients with your list

Protect

Protect

Guard against a wide range of email-based
threats while protecting your online reputation

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  • Threat classification of direct, purpose-built, spam-trap, or honeypot e-mail address(es). Defined as any e-mail messages sent to this address are immediately considered unsolicited leading to its submission to one or more DNSBL site’s.
  • Indirect mole submission environment flagging. Collaborating, recipient submission-based or via automated, domain-level, anti-spam solution evidence leading to its submission to a DNSBL.
  • Seed identification of third party oversight email addresses known to purposely seed their email address(es) for general monitoring of company and company's network resources used.
  • Parked resource domain classification of inactive site services providing you the leverage of avoiding sending email traffic to millions of unused and parked website domains. Since parked domains have previously not been configured for email, any recipient sent is by definition, invalid and in most cases considered spam delivered an organic honeypot spam trap network.
  • Network protected domains cataloguing of known, managed, anti-spam, domains administratively serviced by specific anti-spam organizations that in turn report to other leading spam-advisory sites.
  • Domestic and international domain designation through our proprietary non-intrusive geo IP solution in which identifies the IP address of the receiving domain.
  • Disposable email addresses identification, commonly used for one-time online registrations or purchases where the recipient does not wish to provide their primary email address.
  • Domains advertised for sale/ cyber-squatting. Any mail sent to them is black-holed and never seen by a real person.
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